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28 September 2023by buononaturale

This September has seen the buononaturale team engaged in two main sector events:

  • On September 10-12, the Sirha Omnivore Paris trade show took place in the Parc Floral de Paris, the world’s lead event for the food service industry, bringing together Michelin-starred chefs and up-and-coming talents every year since 2003. Here, we exhibited our premium food service line in La Scène Origine et le Marché des Producteurs by our Partner Transgourmet France, as part of its top global premium-line producers. Among the more notable moments?… We went live on #sceneorigine over two days, the #hubdeschefs became buononaturale-themed with Chefs of the likes of Christian Le Squer and Bernard Leprince discussing, wearing, and cooking the #eatwellwithbuononaturale story. Finally, we cooked various shapes of our bronze wire-drawn pasta (in all its formats: dry, fresh, frozen), from typical local ones such as scialatielli and fusilli avellinesi to the more unique potato buttons (purple or lemon-flavored) and ravioli with baccalà (or cod), pumpkin, butter and sage, etc…
  • Earlier on, we sponsored the 106th edition of the Giro d’Italia, a three-week Grand Tour cycling stage race, and the Irpinia Mood Food Festival. From August 31 through September 3, we stayed indeed in Irpinia, our hometown, a fertile province flanking the Southern Italian Apennines also known for its three DOCG wines. Here, the Irpinia Mood Food Festival unfolded in a majestic 19th-century prison, Carcere Borbonico, where top Italian chefs cooked various buononaturale products in the making of typical regional dishes.

Where can you find us next?… On November 7–9, the Speciality Food Festival returns to the Dubai World Trade Centre. Here, we invite you to pay us a visit in the Italian Pavillion, on booth #HP2-230.


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22 May 2023by buononaturale

These early 2023 months have seen the buononaturale team engaged in various sector events:

  • Just a few weeks ago, on May 8-11, the TUTTOFOOD trade show welcomed to Milan over 1,200 exhibitors and 83,000 industry professionals from 132 countries. Here, on the buononaturale booth (#K32, Hall 5P), we held four days of continuous showcooking, which focused on simple combinations of our ORGANIC (and often vegan) sauces with our frozen pasta — with 18-month shelf life instead of 30 days. We cooked various shapes, from typical local ones such as scialatielli and fusilli avellinesi to the more unique potato buttons (purple or lemon-flavored) and ravioli with “baccalà” cod, pumpkin, butter and sage, etc…
  • Earlier this Spring, on 16-17 April, in a human-scale setting at the ExCel center of London, the Natural & Organic Products Europe (NOPEX) trade show opened the doors for its 25th edition, welcoming over 10,500 exhibitors in just two days. The buononaturale booth (#Q40-H) in the Italian Pavillion welcomed illustrious guests, including gluten-free Chef Antonio Alderuccio (here for The Times’ feature story).
  • buononaturale also exhibited at Nurnberg’s BIOFACH, which came back this February, 14-17, with an impressive first in-person show. The four-day event attracted almost 36,000 industry professionals from 135 countries, all focused on organic and natural foodstuffs. Here, we exhibited in the Italian Pavilion, on booth #110-15, Hall 4.


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10 October 2022by buononaturale

These first few months of Fall have seen us engaged in various sector events.

  • On 1–4 September, buononaturale visited the IRPINIA MOOD FOOD FESTIVAL in the homonymous province flanking the southern Italian Apennines, where our brand was born, along with a millennia’s worth of culinary practices from pasta-making to gelato-making, also known for three DOCGs: the highest classification that can be awarded to an Italian wine. This local food festival took place in a majestic 19th-century prison, the Carcere Borbonico, and was attended by more than five Michelin-starred chefs and other leading names in the industry such as Joe Bastianich. Gambero Rosso talks about the food festival as follows. During the four-day event, Chefs Paolo Barrale and Marianna Vitale cooked vegetable-stuffed ravioli and rustic arancini, respectively, starting from some of our delicacies.
  • On 25–26 September, in a human-scale setting at Porte de Versailles, in Paris, the GOURMET SELECTION trade show welcomed 350 exhibitors of gourmet food products and over 4,000 industry professionals. Here, TV presenter Vincent Verniot moderated a show cooking with French chefs Julien Serri and Natasia Lyard, who served to large crowds at 1pm the buononaturale ORGANIC Carnaroli rice cooked with our ORGANIC Boiled peas. In the meantime, we exhibited in the Italian Pavilion, on booth #F020.
  • Finally, the FRUIT ATTRACTION trade show organized by IFEMA MADRID and FEPEX was held in Madrid, Spain, on 4–6 October, a landmark event for the commercialization of fruits and vegetables worldwide. Our booth, #3C01D, in the Italian Pavilion saw a lot of traffic due to the uniqueness of our offer.

We want to thank all of those who contributed to transforming these three sector events into important moments on our journey toward a prevailing wholesome, balanced eating lifestyle. We look forward to seeing you at the next major international trade show of the Food&Beverage industry, for the Ho.Re.Ca or Food Service channel, SIAL, which will be held in Paris from Saturday, October 15 to Tuesday, October 18. Come to visit us in Hall 1, on booth #1C 156.


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8 June 2022by buononaturale

From October 22 through October 26, Milan hosted the 2021 edition of the TUTTOFOOD international trade, a cornerstone event in Italy and around the world for excellence and innovation in the Food&Beverage industry. TUTTOFOOD 2021 took place simultaneously with HostMilano and MEAT-TECH, the event dedicated to technological advances for meat processing and ready meals.

The end result was astonishing, especially considering the two years of closure due to the pandemic: Over 150,000 visitors, far more than the over 82,000 registered in the previous edition of 2019; over 1,400 exhibiting companies, of which 433 from abroad representing 43 countries.

At buononaturale, we experienced a very lively stand in Hall 14, # A43. What is more, our line of organic vegan sauces was showcased in Hall 6 (booth M23) as a finalist in the “Innovation” category of the Better Future Award, organized by Fiera Milano SpA. Over the five-day event, our team met over 500 guests, cooked over 100 original recipes, and showcased over 90 unique Italian specialties. Our Chef Ambassador Vincenzo Squarciafico, who boasts twenty years of experience in Russia and around the world, delighted visitors with his innovative remakes of traditional Italian dishes. The key principles of our brand were at the heart of each recipe, which relied exclusively on buononaturale products: the elegant naturalness of a country with over 3,000 years of history, the stupefying result of innovation carried out also with eye on simplicity and rapidity.

We want to thank all of those who contributed to transforming this five-day trade show into a milestone on our journey toward a prevailing wholesome, balanced eating lifestyle. We look forward to seeing you at the next major international trade show of the Food&Beverage industry, The Specialty Food Festival, which will be held in Dubai from Sunday, November 7 to Tuesday, November 9. Come to visit us in the Zabeel Hall of the Dubai World Trade Center, at booth # Z4 F51 8, where we were selected by the Italian Government to exhibit in the Italian Pavilion.

SPOILER ALERT: Today, as the first Monday of November, we will broadcast the second episode of our latest cooking miniseries, “The Chef’s Corner,” with the aim of taking you around the world with us, fair after fair. We will continue our journey at CIBUS 2021, with another breathtaking episode.


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8 June 2022by buononaturale

This September, we accompanied our partner Transgourmet France on a spectacular tour of France, for two of the most prestigious trade shows in the industry.

From 11 to 13 September, we were present with our high-quality Italian specialties (starting from our semi-artisanal pasta) on the Transgourmet France booth for the 16th edition of the Omnivore Food Festival, held at the Parc Floral de Paris. During this three-day event, the stand hosted some of the most prominent personalities in our industry, starting with the legendary chef Alain Ducasse.

From 23 to 27 September, we visited our partner at Sirha in Lyon, on booths C and D 72 in Hall 2. Here, we witnessed another landmark event of this 2021, the victory of the Italian team in the Pastry World Cup (“Coupe du Monde de la Pâtisserie”). The team, made up of three well-known pastry chefs (chocolate specialist Massimo Pica, sugar specialist Lorenzo Puca, and gelato specialist Andrea Restuccia), won Italy its third gold in the food Olympics.

We look forward to seeing you at the TUTTOFOOD international trade show, which will be held in Milan from 22 to 26 October. Come and visit us in Hall 14 at Booth #A43.

SPOILER ALERT: Follow us to find out more about The Chef’s Corner. Every first Monday of the month, starting from 4 October 2021, we will broadcast our latest cooking miniseries, “The Chef’s Corner,” with the aim of taking you around the world with us, fair after fair, city after city. We will take off from Parma, Italy, where the first in-person trade show of the year took place this past August, with a series of breathtaking episodes.


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20 September 2021by buononaturale

The 20th edition of the CIBUS international trade show in Parma, Italy, came to end on 3 September 2021, with record numbers: 2,000 exhibiting companies and almost 40,000 visitors, 2,000 of whom from abroad. According to the Italian Minister for Economic Development, Giancarlo Giorgetti, who visited the booths in Parma, “Cibus proved a winning bet”.

At buononaturale, we experienced a very lively stand, # B038 in Hall 5. Over the four-day event, our team met over 500 guests, cooked over 50 original recipes, and showcased over 90 unique Italian specialties.

Our Chef Ambassador Vincenzo Squarciafico, who boasts twenty years of experience in Russia and around the world, delighted visitors with his innovative remakes of traditional Italian dishes. The key principles of our brand were at the heart of each recipe, which relied exclusively on buononaturale products: the elegant naturalness of a country with over 3,000 years of history, the stupefying result of innovation carried out also with eye on simplicity and rapidity.

We want to thank all of those who contributed to transforming this four-day trade show into a milestone on our journey toward a prevailing wholesome, balanced eating lifestyle.

We look forward to seeing you at the TUTTOFOOD international fair, which will be held in Milan from 22 to 26 October 2021. Come and visit us in Hall 14 at Booth #A43.

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4 June 2019by buononaturale

BuonoNaturale took part with his staff at the SIAL Toronto international expo. There have been days of negotiations and meetings with people who have shown great interest in our products. The Canadian market is a great development opportunity for us and we are working alongside importers and distributors to make our products available to consumers.